Can you define your brand in 7-seconds?
Successful brands stand-out for something. A single-idea.Simple.And communicate seamlessly with their target market.
Developing, building and managing great brands require exceptional consumer insights, excellent creativity and eventually a highly focused communication strategy. Building insanely different and memorable brands in a highly cluttered market is an extremely daunting task.
The Workshop concentrating on the process of building brands will articulate how successful brands have innovatively used latest Brand-building tools. The participants will be exposed to unique marketing approaches to reach out to their target audience increasing their customer- base.
With case studies and live examples, audience will be captivated to see how through cross-cultural communication, local brands have crossed into international boundaries creating global brands.
What makes Apple, Diesel, Crombie & Fitch, Patanjali, Desi Kaur, Petagonia, Vans, Microsoft, Samsung, Coke, Oreo and Harley Davidson super brands?