An engaging Guest Speaker Session with Javed Jafri, GM - Digital Marketing, Media & Commerce at HBL, was held during the Diploma in Strategic Marketing class with Rohail Imtiaz, Trainer, IBA-CEE and Global Lead Ecommerce at Shan Foods.
Participants explored Neuromarketing, learning how neuroscience can be applied to understand consumer behavior, design persuasive campaigns, and amplify marketing impact.
Thank you to our speaker and participants for making the session a success!
